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Posts Tagged ‘public relations’

The credit crunch is lovely, juicy PR

The oldest PR trick in the book (actually it’s behind the dreary survey) comes from a knowledge that, during a big story, journalists’ editorial meetings go something like this:
“OK, the credit crunch story is still everywhere but there’s nothing new to say.  The problem is, the man on the Clapham omnibus is still talking about [...]

An exercise in turning good news into bad by Canon

I was alerted to this story by Robert Scoble over on Twitter.  It’s a fine example of very poor PR and Scoble himself blogged about it here.
A day or two ago a good deal of people on the web were getting hugely excited over the new Canon 5D MKII’s video capabilities.  Many of them were directing each other [...]

Crushing creativity in business - a ‘How To’ guide

In areas like PR, creativity is key. Not holding back from mentioning ideas and thoughts in a meeting is vital.

Stop trying to make Facebook friends

There’s a very interesting piece over here by Michael Arrington about a new app on facebook.  It appears people are using the app to ‘friend-harvest’, which is not something you could publicly say without fear of prison until a few years ago.
As a PR Agency, Loop are reasonably active in the online space and sites such as [...]

Loop PR’s curious links

A number of interesting links that have caught my eye over on Friendfeed - you can follow Loop PR on friendfeed or join yourself … it’s well worth it.
1. They’re flippant but worth following.  Anyone who spends even a little time sniffing around the world of social media will groan or nod when reading this: The 20 commandments [...]