The oldest PR trick in the book (actually it’s behind the dreary survey) comes from a knowledge that, during a big story, journalists’ editorial meetings go something like this:
“OK, the credit crunch story is still everywhere but there’s nothing new to say. The problem is, the man on the Clapham omnibus is still talking about [...]
Posts Tagged ‘public relations’
The credit crunch is lovely, juicy PR
An exercise in turning good news into bad by Canon
I was alerted to this story by Robert Scoble over on Twitter. It’s a fine example of very poor PR and Scoble himself blogged about it here.
A day or two ago a good deal of people on the web were getting hugely excited over the new Canon 5D MKII’s video capabilities. Many of them were directing each other [...]
Crushing creativity in business - a ‘How To’ guide
In areas like PR, creativity is key. Not holding back from mentioning ideas and thoughts in a meeting is vital.
Stop trying to make Facebook friends
There’s a very interesting piece over here by Michael Arrington about a new app on facebook. It appears people are using the app to ‘friend-harvest’, which is not something you could publicly say without fear of prison until a few years ago.
As a PR Agency, Loop are reasonably active in the online space and sites such as [...]
Loop PR’s curious links
A number of interesting links that have caught my eye over on Friendfeed - you can follow Loop PR on friendfeed or join yourself … it’s well worth it.
1. They’re flippant but worth following. Anyone who spends even a little time sniffing around the world of social media will groan or nod when reading this: The 20 commandments [...]
